If you are a local business owner, you know that it is how important to optimize your Google Business Profile(GBP) for local searches. let’s say you are offering plumbing services in Boston, there is no doubt that you really want to rank your business for keywords like “plumbers in boston, emergency plumbers, etc.
To show up for the keywords like above you have to create a Google Business Profile for your business and optimize it for your target keywords. but in this dedicated post, I’m going to only focus on how to optimize your images before uploading them to your business profile.
Go to geoimgr.com
Once you visit the https://tool.geoimgr.com/ you will see an interface like this. click on “Sign in with Google” to create a free account.
once you create your free account follow the below steps to start geotagging your GMB images.
Identify Latitude and Longitude data
To find out latitude and longitude data go to https://www.google.com/maps and search for your business name. Now you need to copy the latitude and longitude data from the address bar as below.
Upload the images
Upload or drag and drop the images into the blue box below. this tool lets you geotag only 5 images per day if you are not a premium user. if you want to add Exif data to more than 5 images you have to pick a paid plan. but if you are just starting out free plan is more than enough.
Insert Latitude and Longitude data
Insert the Latitude and Longitude data you copied from the address bar and paste as below
Click on “Write EXIF Tags”
In the keywords field, you can add a main keyword that is relevant to this image(not necessary) and click “Write EXIF Tags” button to write geotags for your images
Download the Images
Click on the download button to download the images you just geotagged.
Upload Images to Your Google business profile
Once you download all the geotagged images, you need to upload them to your Google My Business profile.
Conclusion
Geo-tagging images can make a positive impact on your Google Business Profile listings because those images are already optimized for a specific area your business operates. Geo-tagging is super important when you are using stock images instead of real images of the business because most of the stock images have been using different businesses so this method can add some value to your images.